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Custom software for a competitive advantage.

MicroGuide is a custom software and web design company located in Northeastern Ohio. We develop custom solutions for our clients that help them maintain a competitive advantage in the marketplace. Founded in 1990, MicroGuide has demonstrated a consistent record of successful projects. The majority of our projects are additional requests from existing customers, something of which we are very proud.

Our success is based on these factors:

Communication

"There is, I think, nothing in the world more futile than the attempt to find out how a task should be done when one has not yet decided what the task is." - Alexander Meiklejohn

At MicroGuide, we do not assume to know more about business than our clients. We listen to client needs carefully and determine the appropriate solutions together. Sometimes it is a custom software solution, sometimes not. Our goal is a solution that exceeds expectations.

Efficiency

"Action to be effective must be directed to clearly conceived ends." - Jawaharlal Nehru

There are many tools and methodologies to develop software and web applications. MicroGuide has selected to work with those that get results quickly and with the least expense for the client. We believe in incremental development, demonstrating progress on a project so that the result may be optimized for greatest productivity. The results should never be a surprise, but instead a business tool that has been tuned during development to meet specific needs.

Relationships

"Relationships of trust depend on our willingness to look not only to our own interests, but also the interests of others." - Peter Farquharson

Our goal is not one successful implementation, but many. That means delivering results that keep our clients satisfied through a realization of the benefits that were promised. A custom solution is not inexpensive. It is only justified when the final product delivers increased productivity, greater market share or reduced costs. We have a proven record of software development that has brought back our clients again and again. As a result of these ongoing relationships, our ability to meet the needs of our clients has increased greatly. By establishing an ongoing relationship, we better understand their businesses and develop libraries of code that can be reused. This is our competetive advantage as it greatly reduces the cost of future projects for the same client.

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